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What is Alt Text?
Search engines and screen readers need Alt Text (Alternative Text) which describes images to enhance SEO-friendly optimization and improve theoretical accessibility.
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Why is Alt Text Important?
The combination of SEO & accessibility uses alt text since it enables Google indexing of images while improving website & accessibility for visually impaired users and driving traffic from image searches.
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Google’s Best Practices for Alt Text
Specify the image with clear details. Use short descriptions of 125 characters in length. Use keywords naturally without stuffing. You should prevent using "image of" and "picture of" expressions.
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Common Mistakes to Avoid
Avoid keyword stuffing like “Best SEO tips & SEO guide.” Don’t use generic alt text like “Image123.jpg” or leave it blank—Google relies on alt text for indexing, and missing it can harm image SEO.
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